Week 5 EOC: Social Networks and Job Hunting

Social networking site, Facebook has dominated the search to fill positions for jobs. Recruiters are going through facebook rather than paying money to use job boards and other traditional ways to recruit new memebers. "Some recruiters say they have all but eliminated their spending on job boards, which can charge a few hundred dollars per job posting, depending on volume." The growth in finding new employees through facebook is skyrocketing to the point where in 2012, the article is suggesting Facebook could "easily rival traditional job boards."


"Matt Mund, Monster.com's vice president of product management, acknowledged that Facebook as a recruiting platform is growing rapidly." This company has also launched their own app, which according to a market research team, now has 800,000 monthly regular users. The company will also start doing a rewards type of strategy, to get their consumers to keep using the app; the consumer will get cash prizes whenever they make a referral through the application.

The idea that you can land a job through facebook is convinient and smart. You can get updates on new employment opportunities. "Candidates have been 50% more likely to apply to positions they found through Facebook than through other means." The good thing about recruiting candidates through facebook is that they are more likely to take interest in your company, rather than having to go out and do the job search themselves. Job boards aren't as convinient because they're not at your reach at home. Facebook pages that allow recruiters to find employees is effiecient and straight to the point. Most people are lazy and don't have the motivation to go out and search for job boards and opportunities, but with Facebook availabe to them right at home, they are more likely to land a job with the proper resume.