Wednesday, November 9, 2011

Week 6 EOC: Me x3

Three products that help define me:

1. Chanel N. 5 perfume: I've been using this particular fragrance for 4 years now, and ever since I started using it, I refuse to wear any other perfume. It feels weird if I use another fragrance, since I'm so used to the Chanel. I like the product because it's classic and I can always rely on it to make me feel good about myself when going out. The smell is very versatile as well, and I like the fact that it's not too overwhelming of a scent. I easily get headaches from perfumes that are too strong, so I found one that isn't too much nor too little. I also like the fact that Gabrielle Chanel herself picked and named the fragrance, it was the original; and as a die hard Chanel fan, it makes me feel like I have a piece of the real, original Chanel.



2. Perfect pair of skinny jeans: I have a certain pair of jeans that I bought about 2 years ago. I'm unsure of the brand, I think they're called Celebrity Pink, but I know I bought them at Nordstroms. The color of the jeans have yet to fade, and they're the only pair that I have that actually fit me perfectly. I have many pairs of jeans, but none of them fit the way the Celebrity Pink ones do. I try not to wear them too often because I don't want them to become too worn. I wanted to get more pairs, but I can't find the label anymore.


3. Crest Toothpaste: I think the reason that I stick with Crest and never buy anything else, is because my mom always bought Crest toothpaste for everyone in our house. It was something I was used to and familiar with, and that felt comfortable to me. So now whenever I go to buy toothpaste, I just buy what I know; rather than being unsatisfied with a new product that I'm unfamiliar with. Crest is the only brand I've ever really known, and I've never had a problem with their results on my teeth. The toothpaste tastes good and gives me a clean feeling, so why switch brands when I already know this one will do the job just fine?

Wednesday, November 2, 2011

Week 5 EOC: Social Networks and Job Hunting

Social networking site, Facebook has dominated the search to fill positions for jobs. Recruiters are going through facebook rather than paying money to use job boards and other traditional ways to recruit new memebers. "Some recruiters say they have all but eliminated their spending on job boards, which can charge a few hundred dollars per job posting, depending on volume." The growth in finding new employees through facebook is skyrocketing to the point where in 2012, the article is suggesting Facebook could "easily rival traditional job boards."


"Matt Mund, Monster.com's vice president of product management, acknowledged that Facebook as a recruiting platform is growing rapidly." This company has also launched their own app, which according to a market research team, now has 800,000 monthly regular users. The company will also start doing a rewards type of strategy, to get their consumers to keep using the app; the consumer will get cash prizes whenever they make a referral through the application.

The idea that you can land a job through facebook is convinient and smart. You can get updates on new employment opportunities. "Candidates have been 50% more likely to apply to positions they found through Facebook than through other means." The good thing about recruiting candidates through facebook is that they are more likely to take interest in your company, rather than having to go out and do the job search themselves. Job boards aren't as convinient because they're not at your reach at home. Facebook pages that allow recruiters to find employees is effiecient and straight to the point. Most people are lazy and don't have the motivation to go out and search for job boards and opportunities, but with Facebook availabe to them right at home, they are more likely to land a job with the proper resume.

Wednesday, October 26, 2011

Week 4 EOC: There's an App for That

If I could create an app for my blackberry, it would be an app that could easily help me find things in my large purses. My bags literally swallow my keys, wallet, phone, etc. I want an app that could somehow locate the object right away, so I don't have to go searching around for it; which takes forever! I want to create a convenient app that will allow me to find what I'm looking for within seconds.

While doing some research, I found an app that works only for Droid called the Cobra Tags. "The tag can be attached to keys, a bag, or pretty much anything that is easy to lose or to forget. Both the tag and the phone can be used to find each other if in range." says a website which covers a story on the new app. http://www.wired.com/gadgetlab/2011/04/cobra-tags-find-lost-keys-with-your-android-phone/
The app itself is free, but the Cobra Tag is $60. The only inconvenience is having a bulky, large tag attached to whatever item you are trying to prevent from losing. You can't take it off, or else the whole system would be pointless. The tag should have been made smaller, micro sized, so that it would be more manageable and less noticeable on the item.

Another website goes on to explain another app which allows you to do nearly the same thing. "Zomm is described as a wireless leash. It's the size of a key fob and works with your cellphone's Bluetooth transmitter. If you walk out of your house or your office and leave the phone more than thirty feet behind, the Zomm starts vibrating, then flashes and sounds an alarm." http://www.aarp.org/technology/innovations/info-08-2011/find-it-faster.html
It is sold for around $50-$90. The Zomm is small, compact and easy to use; unlike the Cobra tag. The Zomm also features a speakerphone button and an emergency call button, which is more than the Cobra Tag features, and it is slightly cheaper if found at the right place. Another good thing about the Zomm is that if you lose the actual Zomm piece, you can reverse the method and use your phone to trace its location. So either way, you'll always be preventing yourself from losing your items, AND the wireless leash itself.


Actually creating an app is a very lengthy process. "As in all things related to software development, the goal of your app will be to provide a solution to a set of end users" says a website which explains further into how you actually make your own app. http://gigaom.com/apple/preparing-to-write-your-first-iphone-app/
They are saying you must make your app so that it targets a certain crowd of people, that way it can generate and get revenue. The app also has to be convenient and easy to use. The site also recommends you document every idea and thought, "Before you commit any code to your new project, take some time to document your end-user experience." You want to know how your product works so that you can successfully sell it to others.